People for the Ethical Treatment of Animals has purchased several ads on the concourse at the Portland Jetport.
The posters, which will be up through August, feature a lobster holding a sign declaring "I'm Me}, Not Meat." The ads urge the viewer to "See the Individual. GO Vegan.”
“Eating meat is completely unnecessary and PETA’s ads remind everyone that lobsters are intelligent and sensitive individuals that struggle desperately to escape when their dropped into boiling water,” says PETA Outreach Coordinator Faith Robinson.