AUGUSTA, Maine — Maine residents seeking health coverage can begin enrolling in plans on the federally-run exchange.
The three-month open enrollment period began Saturday.
Maine consumers will have more options this year with the arrival of Harvard Pilgrim on the exchange. The Massachusetts-based nonprofit is joining Maine Community Health Options and Anthem Blue Cross and Blue Shield.
Advocates are deploying a marketing campaign in the state that targets both residents who remain uninsured and those who already have health care plans on the exchange.
More than 44,000 residents signed up for coverage during the first enrollment period and have the option of automatically renewing their coverage. But advocates say that that isn't necessarily the best idea because consumers may need to update their financial information to ensure they're getting the right tax credit.