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How are Maine Political Ads Working? Ad Execs Weigh In

Like the colors of early autumn foliage, broadcast political ads are appearing with increasing frequency. Advertising executive Sam Surprise has been watching, and says the crop of political ads so far is pretty typical for this point in a campaign. Surprise owns Surprise Advertising in Portland. He spoke with MPBN Morning Edition host Irwin Gratz.

Sam Surprise, of Surprise Advertising in Portland, will be back, along with fellow ad executive Bob Cott, to continue evaluating the techniques behind the advertising in this year's political races.

http://www.youtube.com/watch?v=JVVGkbP1t8I

http://www.youtube.com/watch?v=2OWWMMYVT3A